Swapped is drawing 32x more Wikipedia traffic than normal

What this article is

Swapped is a 2026 American animated fantasy comedy film directed by Nathan Greno and written by John Whittington, Christian Magalhaes, and Robert Snow, who all co-wrote the story with Greno and Adam Karp. Produced by Skydance Animation, the film stars the voices of Michael B. Jordan, Juno Temple, Tracy Morgan, Cedric the Entertainer, and Justina Machado. The plot follows a small Pookoo named Ollie (Jordan) and a Javan named Ivy (Temple) who are accidentally transformed into each other's species, forcing them to work together when navigating life in each other's bodies to survive a series of adventures.

Summary text from the Wikipedia article "Swapped", available under CC BY-SA 4.0. Read the full article.

What changed that day

The article grew by 126 characters that day. The largest single addition was 117 characters. See everything that changed on 2026-05-09 in Wikipedia's own diff view — that is where the reason for a surge is usually visible, written and sourced by the editors who were following the story.

How this was measured

Views are Wikimedia's own pageview counts for en.wikipedia, filtered to agent=user so automated traffic is excluded. The baseline is the median of the previous 60 days, which is used instead of the mean so that an earlier surge cannot flatten a later one. The multiple is the day's views divided by that median.