Wikipedia readers turned to Max Holloway at 39x the usual rate

What this article is

Jerome Max Keliʻi Holloway is an American professional mixed martial artist. He currently competes in the Lightweight division of the Ultimate Fighting Championship (UFC), where he is a former UFC Featherweight Champion and former symbolic UFC "BMF" titleholder. He is considered one of the greatest Featherweights of all time. As of January 27, 2026, he is #4 in the Meta UFC lightweight rankings.

Summary text from the Wikipedia article "Max Holloway", available under CC BY-SA 4.0. Read the full article.

Where editors were working

Wikipedia editors made 21 edits to this article on 2026-07-12, concentrated in these sections. This is evidence about the surge, not an explanation of it.

• Championships and accomplishments
• Mixed martial arts record

What changed that day

The article grew by 1,003 characters that day. The largest single addition was 639 characters to Championships and accomplishments. See everything that changed on 2026-07-12 in Wikipedia's own diff view — that is where the reason for a surge is usually visible, written and sourced by the editors who were following the story.

How this was measured

Views are Wikimedia's own pageview counts for en.wikipedia, filtered to agent=user so automated traffic is excluded. The baseline is the median of the previous 60 days, which is used instead of the mean so that an earlier surge cannot flatten a later one. The multiple is the day's views divided by that median.