David Sullivan (businessman) is drawing 99x more Wikipedia traffic than normal

What this article is

David Sullivan is a British businessman, who has had interests in pornography, sex shops, tabloid newspapers, property and football clubs.

Summary text from the Wikipedia article "David Sullivan (businessman)", available under CC BY-SA 4.0. Read the full article.

Where editors were working

Wikipedia editors made 13 edits to this article on 2026-06-06, concentrated in these sections. This is evidence about the surge, not an explanation of it.

• Birmingham City
• West Ham United
• Personal life

What changed that day

The article grew by 690 characters that day. The largest single addition was 771 characters. See everything that changed on 2026-06-06 in Wikipedia's own diff view — that is where the reason for a surge is usually visible, written and sourced by the editors who were following the story.

How this was measured

Views are Wikimedia's own pageview counts for en.wikipedia, filtered to agent=user so automated traffic is excluded. The baseline is the median of the previous 60 days, which is used instead of the mean so that an earlier surge cannot flatten a later one. The multiple is the day's views divided by that median.